There are many advertising methods to get youself or your business noticed online. They include SEO for search engines, pay per click (PPC) advertising, advertising co-ops and joint ventures, posting forums and boards that cater to your target market, press releases, and article writing.

Off-line advertising and marketing is ignored by many online marketers. However, there are many ways to advertise off-line that is free or costs very little. I want to let you know about three of them.

1 – Business Cards

Business cards are a requirement for anyone who is serious about their business. They’re a superb method of getting the attention of prospects and keeping the attention of customers. Just hand them out to anyone you think will benefit from what you’re offering. Additionally, leave a card behind whenever you visit a club, bar, or restaurant. There is one salesman who says putting one in each bathroom stall generates leads.

If you are just starting out in business you might consider printing your own business cards at home.

2 – Brochures and Flyers

You can easily create brochures and flyers with today’s desktop publishing and computer technology. Simply post flyers (with permission, of course) at businesses and other location where you think your potential customers will see them. Or hand out brochures to the people you meet throughout your day.

A lot of bars and restaurants will let you post a flyer in their places as well.

Grocery stores too. Many have cork boards near the front door for just this purpose. With hundreds of people walking by every day.

3 – Advertising With You Car

Yes, that’s right! Your car is a great vehicle for advertising. Place magnetic signs on the sides of your car with you company name and web address on it. It’s like a big business card on the side of your car.

In this way you and your business will be exposed to a large number of people whether you’re driving, parked, or stuck in traffic. These magnetic signs aren’t very expensive either. Check with a local sign maker to learn the cost.