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167. How To Get 100,000 People To Send You $10 Each

How To Get 100,000 People To Send You $10 Each

NO! It’s not what you think. Although the title of this material may appear quite gimmicky, it is really about one of the best information products on the market.

CONTENTS

What you have in your hands is called PowerGuide, an all-inclusive how-to business system that include an audio cassette seminar, a computer software, an information guide sheet, and Gift Certificate redeemable for over $50 worth of promotional merchandise offered by participating sponsors.

THE $10 HOTCAKE

If you sell a PowerGuide for $10, plus $3 shipping & handling you’ll make a profit of $10 because it costs around $3 to produce, package and ship a single PowerGuide.

R.A.P. PUBLICATION

Aside from the information it offers, the freebies and its attractive packaging, Power Guide has a feature that is unlike any other publication or how-to product offered in the market. PowerkGuide is an RAP (Rights Acquired Purchase) publication. This means that anyone who buys a PowerGuide also acquires the non-exclusive rights to reproduce and sell that PowerGuide title. The more PowerGuide titles you buy, the more variety you can sell.

LICENSEE PACKAGE

A Licensee Package, usually referred to as Distributor Kit, is an all-inclusive package which contains the designs, material, and the rights to 24 PowerGuide titles. Each Licensee Package contains all the tools and master designs needed to produce the 24 different PowerGuide titles included in the package.

Licensee Packages sell anywhere between $49 and $179. If you sell Licensee Packages, you have to determine your own selling price, depending on where and how you intend to market PowerGuide Licenses.

DROPSHIP

You can sell Licensee Packages on a dropship basis. Instead of making copies of materials and producing your own packages, it would be easier for you to send Brandel $12 along with the name and address of the customer to whom Brandel would send its most current License Package.

If you sell a Licensee Package for $49, you keep the $37 profit for yourself.

159. Making Money With Voicemail

Making Money With Voice Mail

Although this money-making is continuously being marketed as “a way to make money with your answering machine”, new technology has actually rendered this idea obsolete.

With the proliferation of voice mail, fax-back service, and very inexpensive computerized voice processing systems, the answering machine, with its limited one-call-at-a-time capacity, is no longer ideal for making money.

With the advent of this new technology, the concept has also expanded to a variety of processes which you can use to make money.

PEOPLE MUST CALL

With answering machines, the only way you can make money is when people call you up. Since an answering machine is hooked up to a specific phone number, and since it does not advertise on its own, you will have to establish ways to attract people to call your phone number so that people can listen to the message recorded on your answering machine.

THE MESSAGE IS THE KEY

The message recorded on your answering machine is the key to your ability to make money.

The message can instruct people to send money for information about any subject matter, or instruct callers to leave their name and address so you can send them a sales brochure. The information you have recorded on your machine should be encouraging and convincing enough to motivate the caller to do what you have instructed.

THE 1-MINUTE SPIEL

Think of your recording as a radio commercial. Since callers have short attention span, used to hearing radio and TV spots that are not more than 1 minute long it is advisable that you limit the length of your message to about 1 minute, 2 minutes tops!

GETTING THE CALL & COLLECTING PAYMENT

Whatever it is you are selling, and by which you are using your answering machine or service, your primary challenge will be in two areas:

  1. How you can advertise and make your telephone number known to as many people as possible.
  2. How you are going to collect payment for whatever it is you are selling.

SELLING THE INFORMATION

One of the most popular topics sold on “answering machine schemes” is information about how people can make money with their answering machine.

This is worn out and very unimaginative. More than likely, your caller will feel insulted and not order whatever literature, report or booklet you want them to order.

Remember, if you want to have a recorded sales message over the telephone, use a voice mail service, which may cost you around $8 a month.

158. Producing Newsletters On CD

Producing Newsletters On CD

Brandel Communications is currently developing a newsletter that will be released on Compact Discs, mailed to you once every two months.

The subscription rate is $195 a year. (Our production cost: around $3 per CD. With 6 CDs a year, our total cost is $18 per subscriber.)

Instead of print or video, we have decided to tap the CD market, the fastest growing communications media.

Minimum Start-Up: $2,500
Average Start-Up: 10,000
Profit Margins: 50% to 75%
One Person Business: Yes

OPPORTUNITY SEEKERS

To offer a subscription to this (still unnamed) newsletter, we are running full page ads in opportunities magazines, as well as implement a direct mail campaign.

Our initial marketing thrust will be directed at individuals seeking to start their own business, or a second source of revenue.

The Biz Opp market is at a strategic crossroads where new economic opportunities intersect with our growing disenchantment with conventional employment.

This market thinks! And it is quick at recognizing new opportunities. This is why we decided that the growth of How-To CDs depend on the variety of titles available.

WE CAN REPRESENT & SELL YOUR CD TITLES

While we are selling subscription to our newsletter, we offer customers the opportunity to purchase other CD titles.

We also have a regular New Titles ad which lists new Power Guides and How-To CDs available.

Every time we send out a newsletter and a catalogue, we include your CD on our title list and orders are sent directly to you. We do not take a commission or a percentage of your sales.

Your customer’s orders and payments come directly to you. You fulfill the orders and keep the money. We will design and print your ad for you.

CREATE YOUR OWN NEWSLETTER

We will accept advertising from those of you who plan to produce your own CD newsletter.

Producing a newsletter on CD allows you to collect subscriptions in advance, which is extremely helpful in generating cash flow during your start-up stages.

Producing a newsletter gives you a continuing link with a market that shares your common interests. Consider also the interest factor for a newsletter in CD form is quite high.